Google Ads & PPC Management

Google Ads built for enquiries, not just clicks

Google Ads can bring customers the same day — or quietly burn your budget. We set up focused campaigns, track real enquiries, cut wasted spend and explain every number in your report.

The problem

Does this sound like your business?

  • You tried "boosting" or running ads yourself and money disappeared.
  • You get clicks but very few calls or enquiries.
  • You don't know what your cost per lead actually is.

What you can expect

Outcomes we work towards

  • Ads shown to people actively searching for your service
  • Calls and enquiries tracked as conversions
  • Less wasted spend on irrelevant searches
  • A clear cost-per-lead view every month

Scope & deliverables

What's included in Google Ads & PPC Management

Your proposal confirms exactly which of these apply to your business.

Search campaigns

Keyword research, ad copy and structure for people searching for exactly what you sell.

Call ads

Campaigns designed to make your phone ring — ideal for local and home-service businesses.

Display & YouTube ads

Visual campaigns for awareness and remarketing to people who visited your website.

Tracking & optimisation

Conversion tracking, negative keywords, bid and budget adjustments, landing-page recommendations and monthly reporting.

Paid advertising planning notebook

Process

How we work together

Timelines depend on your scope — we confirm them in your proposal.

  1. 1

    Understand

    Your business, customers, margins and goals.

  2. 2

    Strategise

    Campaign plan, budget split and success measures.

  3. 3

    Launch

    Build, track and go live.

  4. 4

    Optimise

    Weekly checks, cutting waste and scaling what works.

  5. 5

    Report

    Leads, costs and next steps in plain language.

Ideal for

Who this is for

  • Businesses that need enquiries quickly
  • Local service businesses that win customers by phone
  • Startups testing demand before investing in SEO

Why Digitize Now

Why businesses choose us

  • Your ad budget is paid to Google; our fee covers managing it
  • You talk to the person running your campaigns
  • Recommendations sized to your budget — start small and scale

Case study · Google Call Ads

Hindustan Pest Control, Vijayawada, Andhra Pradesh

Challenge

Good service, but too few enquiries, heavy local competition and website visitors who did not convert.

What we did

A calls-focused Google Ads campaign targeting "pest control near me" style searches, with a call button, tight locations and refined keywords.

  • About 3 calls per day on average
  • About 1 converted customer per day
  • Business up around 30% in the first 3 months
Read the full story

FAQ

Google Ads & PPC Management — common questions

How much should I spend on Google Ads?

It depends on your industry, location and goals. We will suggest a realistic starting budget during the free consultation and adjust it as results come in.

Is the ad budget included in your fee?

No. Your ad spend goes directly to Google. Our management fee is separate, so you can always see exactly what each part costs.

Do you guarantee a number of leads?

No. Results depend on your offer, market and budget. We do commit to transparent tracking and continuous optimisation.

Learn more

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Free strategy call · No obligation

Let's talk about Google Ads & PPC Management for your business

Book a free 30-minute strategy call. I'll review your current ads or website, show you where budget is being wasted and give you a clear plan, whether or not we work together.

  • Ad account & funnel review
  • Quick wins you can apply yourself
  • A clear budget recommendation
A happy client celebrating campaign results
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